Thursday, November 4, 2010

My wedding shopping spree!

17 years and still going strong, that’s precisely how long my love affair with weddings has lasted. It triggered at a cousin’s wedding just when I had barely entered my teens when I realized there so much more to weddings than my childhood game of ‘gudiya ki shaadi’. I was left completely smitten and I knew the fascination was gonna last life long. That shows in the scratches of my favorite DVDs which happen to be all wedding movies - 27 dresses, Bride Wars, Father of the Bride, The Runaway Bride et al. With such a sound foundation in mush, no wonder I grew up to become a sucker for weddings.

Love for shopping was natural but that assumed deadly proportions with each passing year. Being hopelessly romantic at heart and shopaholic by passion was enough to throw me in frenzy when my wedding date was announced. Getting married to my boyfriend was comforting enough for me to channelize all my energy in shopping. And out I went like an untamed Bridezilla ready to devour anything and everything that even had the remotest possibility of being of any use in my wedding. This Bridezilla also spit fire occasionally on those who tried to talk her out of that frantic shopping spree. After all, it was MY wedding and like every bride, I also felt that I’m the first and the last bride on the planet!

Six months of gap between engagement and wedding was a good time frame to stock up my regular dope of shopping. With due regard to the countless spa & salon treatments I endured, a retail therapy was a far superior way to soothe my senses and satiate my soul. Living in a city that is a shopper’s paradise threw up endless avenues for loosening my purse string at the drop of a hat for anything that could be a part of my bridal trousseau.Everything had to be perfect and of course, the best!

My shopaholic alter ego in an overdrive ran berserk piling up goodies from an endless list of must-buys - bridal accessories, jewelry, lingerie, makeup, fragrances, toiletries, bed linens etcetera etcetera, although I knew that most of those will never see the light of the day a second time – but then “my wedding and reception outfits are special to me”, my mind would trick me! After blowing up the booty kept aside by my parents for my wedding shopping, I resorted to my credit cards. Credit card payment cheques departed as soon as the salary cheques came in. After bringing home the most expensive labels I’d ever worn (and the most blingy accessories too!), my bank account hit rock-bottom but that didn’t deter me from further shopping. I transformed into a bargain huntress on the prowl!!

The four-lettered word ‘SALE’ had a hypnotic effect on me and gave me an excuse to accumulate stuff for post-wedding times as well. The choicest Victoria’s secrets for the honeymoon, the itsy bitsy dresses for beach vacation on Valentine’s, the LBD for one of the many candlelight dinners to come, the killer stilettos for clubbing-dos, the ethnic chic for first diwali… the list was endless and so were my excuses. My wardrobe was on the verge of bursting at seams but my shopahol hangover refused to get over easily. The eclectic mix of designer wear and bargain buys offered me a little solace when a bit of sanity set in.

The D-Day tiptoed amidst this madness. It brought the curtains down to the days of hysteria I endured for those six months and the atrocities I subjected to my family and BFFs by those crazy jaunts and numerous dress rehearsals and ushered me in the next drama titled ‘The big fat Indian Wedding’! I put my best foot forward in my handpicked outfit and makeup. The admiration I garnered as the blushing- beautiful- radiant bride made me feel so much better for my feet gone sore from those endless shopping spree. The effort seemed to have finally paid off well!

Three years into marriage, I can’t really recall if each item of my bridal treasure has got a chance to venture out of the closet even once. But whenever it does, it sure grabs some attention. A compliment or two on that wedding special collection item –a pair of chandelier earrings or an ornate outfit or flashy footwear or a bright clutch, lessens my guilt for the sinful indulgence. As I sit flipping through my wedding album today, I walk down the memory lane and re-live each moment of the shopping frenzy that has become a part of these wonderful memories. I feel that’s the best wedding gift I could have given myself! And to all the brides waiting to walk to aisle, my two cents – you get married only once (ideally!), so go splurge!!!

P.S. This post is my entry to the 99lables's Wedding Week Blogging Contest. (Category - My wedding shopping spree!) is a members only 'event based' online shopping community. To become a member, click on the referral link below:

Rules for participating in the contest:

  1. Become a member of 99labels (If you are not a member already) by clicking on the referral link at the bottom of this post. (You get Rs 100 worth of credit free to shop!) .
  2. Create a log-in preferably using the email id attached with your blog. This is to protect the anonymity of some bloggers as the referral link (read rule 2) displays your email-id.
  3. Post your referral link on the post (This means that whoever becomes a member clicking on the link gets Rs 100, and whenever you referral buys an item you get Rs 500). To find your referral link
    1. Log in on
    2. Click on “Invite friends” on the top menu.
    3. Go to bottom of page and look for “Copy and paste your personal invitation link” and paste the link at the bottom of your post E.g . My Referral invite –
  4. Copy and paste all the rules in your post.
  5. Leave a link to your post in the comments section of the contest page of 99labels
  6. Copy and paste this image at the end of the post and the category under which you have posted.


Lingering Thoughts on November 4, 2010 at 4:03 AM said...

Your post is so much fun to read.... I was laughing out loud at few instances. It reminded me of my sister's and my best friend's wedding.Unfortunately I was planning and helping their weddings... and was also their bridesmaid... Guess every bride becomes bridezilla when it comes to their wedding!!! All the best for the contest .Hope you win :)

Inky Pinky on November 4, 2010 at 4:57 AM said...

Thanks Dimple! :)
Always a bridesmaid, never a bride, eh? I hope u can take a cue from my post when ur time comes :)

Sadaf R said...

Well written. Good luck!

A Lot Like Fashion on November 4, 2010 at 9:55 AM said...

Love the post! :) Very well written! Reminds me of the madness from my sister's wedding! :)

Follow my blog at

Inky Pinky on November 4, 2010 at 9:57 AM said...

Thanx a lot! :)

Natasha on November 4, 2010 at 12:42 PM said...

Nice post! That was sooo me a year back..The dreaded Bridezilla..and I had promised myself that I would not become one of 'those' Guess the wedding madness gets to you..:)

Inky Pinky on November 6, 2010 at 7:58 AM said...

@Natasha,Thanks! It suprises me that women have so much in common, still men can never figure it out :P on November 8, 2010 at 5:10 AM said...

Enjoyed your post but I would have to stick out like a sore thumb. I was not at all a bridezilla and though I was sick with very high fever and hospitalized for a till [till 2 days before my wedding] I was only concerned with getting to the venue all dressed up and not getting married at the hospital! Haha! I guess you could say I had different circumstances but I know I do not stress over such things. [I guess that's why guys can't figure it out! :P] There are a few girls like me who confuses them :P

Rakhshanda on November 8, 2010 at 5:16 AM said...

Great post...All the best for the contest!!
Lovely blog...try checking out mine.

Inky Pinky on November 9, 2010 at 5:15 AM said...

@Tanvii,u came very close to proving that the fainting bride is not a myth !! LOL :D
@Rakhshanda, Thanks! I did check out ur stuff!

gayatri on November 11, 2010 at 7:01 AM said...

hahaha such a fun write up. best of luck to you.

i am a fast growing bridezilla embriyo :D

Inky Pinky on November 11, 2010 at 11:02 PM said...

@Gayatri, Thanks and all the best for the bridezilla experience :)

Rashmi Nitin said...

hello anamika, thats an excellent post..never really looked at ur blog till today when by chance clicked on the link and sure felt what i had missed all these days...soon became a member and waiting to read all the post. Congrats BTW for the award...way to go gurl!!!!

Inky Pinky on November 16, 2010 at 9:30 PM said...

@Rashmi : Thanks dear! And welcome to Pink Diaries :)

pooja on November 27, 2010 at 10:53 AM said...

Congrats Anamika....well deserved.. it was so much fun reading it.. my engagement and wedding had a gap of 1 full year and I went mad shopping but than I was moving cities so no excuse required and shopped from safety pins to full trousseau...

sandhyaa on December 18, 2010 at 2:13 AM said...

it is such a cute n fun post !!!
and ur name is anamika - my Best gf name!
and inky pinky is cutest name for a blog... and m agn n agn repeating it in my mnid :P

Inky Pinky on December 18, 2010 at 6:41 AM said...

@Pooja : Thanks!
@Sandhya : Thanks for dropping by and for ur words of appreciation !! Hope u'll come back for more ;)

SEPO on February 11, 2011 at 8:09 AM said...

all your posts are fun to read , really!

wish you had included some pics in this one!

Ruhi Farheen said...

Wow, you really sound like a spoilt brat. You sound more more excited about your wedding than the person you are marrying. I'm sure that's what happy lives and strong marriages are made of! Idiot.

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